2020’s holiday season is shaping up to be quite different from past years. Luckily, we have been able to adapt on many fronts due to the wonders of technology.
Power up your business communications with bulk SMS software and stand out from the crowd. With the help of robust communication platforms, businesses can kick their marketing promotions into gear this holiday season. Personalise messages and segment contact lists to perfectly complement your marketing efforts.
Send SMS marketing campaigns to welcome back customers and let them know you’re open.
Drive sales with notifications on product launches and upcoming promotions.
Update patrons on new policies adhering to local health regulations.
Personalise messages and keep in touch with loyal customers and business relationships.
Gain constructive feedback with client surveys and online reviews.
91% of smartphone owners have their mobile device in arm’s reach at all times. So, it’s no wonder the intimate and timely nature of SMS is so practical!
Related: Trends & Predictions: The Impact of COVID-19 on Mobile Commerce
In this blog post, we will go through:
SMS compliance
The difference between A2P and P2P messaging
Rules and Regulations
Virtual Numbers
Crafting the perfect SMS marketing message (that is also compliant!)
What is SMS compliance, and why do I need it?
What is SMS compliance, and why do I need it?
To ensure you get the most out of your SMS marketing taiwan phone number campaigns, crafting compliant messages is paramount. Depending on where you are sending to will determine the rules and regulations regarding what your messages should and shouldn’t include.
Suppose you don’t adhere to the rules and regulations of the local area you are sending to. In that case, it could result in your messages being blocked. Carriers can even block the virtual number you are sending from.
Related: Are your mobile marketing campaigns compliant?
What is the difference between P2P and A2P messaging?
SMS compliance usually is split into A2P and P2P messaging. The Denmark Phone Number nature of both of these messages differs significantly. So, let’s define them before moving on to how to craft the perfect SMS marketing message by industry.
A2P messaging
Application-To-Person messaging is high volume SMS sent initially by a business, organisation, or entity. Usually, through an application, platform or gateway to communicate with end-users (predominantly, one-way communication).